Press Release : Casablanca will host the 4th Choiseul Africa Business Forum on November 16 and 17, 2023 on the theme of African economic sovereignty
07 Nov 2023

Press Release : Casablanca will host the 4th Choiseul Africa Business Forum on November 16 and 17, 2023 on the theme of African economic sovereignty

The fourth edition of the Choiseul Africa Business Forum will be held on November 16 and 17, 2023 at the Hyatt Regency Casablanca Hotel in Morocco, and will focus on sharing experiences and deciphering trends in the African economic landscape. Organized by Choiseul Africa, in partnership with the Casablanca-Settat Region and the Confédération Générale des Entreprises du Maroc (CGEM), this high-profile forum will welcome over 800 of the most influential economic and institutional decision-makers and senior executives from Africa, Europe and the Gulf, and will feature panels dedicated to growth-generating themes for the continent, under the general theme of economic sovereignty for Africa.

For the second consecutive year, the Choiseul Africa Business Forum will be held in Casablanca, one of the continent’s major economic capitals, under the patronage of His Majesty King Mohammed VI. The Kingdom of Morocco, as one of the continent’s leading economic players, was a natural choice for this event.

« The future is African, and Choiseul Africa is proud to be part of this important Afro-European dialogue, promoting encounters and exchanges between the leading talents in African and European innovation.» declared Pascal Lorot, President of Choiseul Africa.



The event will welcome prominent public figures such as Mme Nadia Fettah Alaoui, Minister of Economy and Finance of Morocco; Mr. Shegun Bakari, Minister of Foreign Affairs of Benin; Mr. Paul Tasong Minister Delegate to the Minister of Economy, Planning and Regional Development, in charge of Planning of Cameroon; Mr. Abdellatif Mâzouz President, Casablanca-Settat Region… to name but a few.

As for the private sector, leading economic actors from around the world will be present, including: Mr. Chakib Alj, President of the Confédération Générale des Entreprises du Maroc (CGEM); Mr. Letondji Beheton, Managing Director of the Société d’Investissement et de Promotion de l’Industrie (SIPI-Bénin); Ms. Fatma Samoura, FIFA Secretary General; Ms. Adenike Fajemirokun, Executive Director of the Dangote Group; Mr. Riad Armanious, Chief Executive Officer of Eva Pharma; Mr. Amr Allam, Co-Chief Executive Officer of Hassan Allam Holding… They will be contributing their expertise and best practices to foster economic dynamics and strengthen partnerships between the African and European continents.


Benin will be the country of honor for this fourth edition ! The country will be represented at the highest level and showcased on several occasions during the event, including a panel dedicated to investment opportunities in Benin. The program will also include a panel dedicated to PPPs and interregional cooperation for regional development. The latter, designed in partnership with the Casablanca-Settat Region, will focus on the strong potential of public-private partnerships at both national and local levels, particularly in terms of the implementation of large-scale infrastructure projects and network management. In addition to this extensive program, a Choiseul Africa Awards Ceremony will be held for the second consecutive year, rewarding economic and social players who have distinguished themselves through high value-added projects.

This year, 5 awards will be presented: CEO of the Year; Woman Director of the Year; Innovative Strategy; Digital Talent of the Year and the Choiseul Africa Grand Prix. Finally, Jérôme Hénique, CEO of Orange Middle East and Africa, will be signing the book “African Digital Champions 2023” on November 17 from 12:30 to 2:15 pm.

About Choiseul Africa

The Choiseul Africa Initiative encompasses all the activities initiated and supported by the Institut Choiseul in Africa. These were launched in 2014 with the creation of the Choiseul 100 Africa, which identifies and offers a networking platform to the 200 most talented African business leaders under the age of forty.

Today, Choiseul Africa represents a unique, Africa-wide network of some 700 Choiseul 100 Africa laureates and alumni, covering 49 of the continent’s 54 countries. As part of its commitment to promoting Africa and playing a key role in bringing Africa and Europe closer together, Choiseul Africa has been organizing the Choiseul Africa Business Forum since 2019. This major investment forum, dedicated to developing business opportunities in and with Africa, brings together several hundred of the continent’s most influential decision-makers and senior business leaders for operational panels that put Africa at the heart of the debates.

Lastly, launched in 2022, the Choiseul Africa Awards honor and spotlight players whose economic and social commitment has
made a real impact on the continent.

Drawing on Choiseul’s in-depth expertise of the dynamics underpinning African growth, the Choiseul Africa Business Forum and the Choiseul Africa Awards reinforce Choiseul Africa’s status as a key player in understanding the issues of economic governance on the African continent and its dialogue with the rest of the world, primarily Europe.

Benefiting from the confidence of its institutional and strategic partners (Casablanca-Settat Region, Confédération Générale
des Entreprises du Maroc, Government of the Republic of Benin, Beninese Ministry of Economy and Finance),
Premium and official partners (Africa Guarantee Fund, BSA Group, Dassault Systemes, Engie, Global Sovereign Advisory, MIPIM, Orange,
AHK, APIEX, Bpifrance, CDCB, CNP-PPP, EBCAM, GDIZ, L’Oreal, On Location, ODDO BHF, Onepoint, Réseau CHEDE, Skema
Business School, TABC, Vicat), the Choiseul Africa Business Forum 2023 once again confirms its status as a platform for creating
wealth and strengthening cooperative ties.

Press Contact
+212 6 64 82 14 3207