“The opportunities are incredible. The African continent, it’s really the place to be. And today, for the beneficiaries or for the investors to benefit from it, you first need to know the market, establish local partnership, adopt innovation and especially have a strategy focused on sustainability.”

Ghislaine SAMAKE, CEO of Ecobank Guinea-Bissau, shares her views on the Forum and discusses the challenges facing the economic future of Africa, calling on investors and companies to identify the opportunities offered by the continent in a responsible and sustainable approach.

Watch the exclusive interview conducted a few months ago in Casablanca.